In this ad Britney Spears is trying to sell her new product. At first glance the purfum seems like something that would be light and smell very good. The author dresses her up in clothes that are very lightly colored and also very small. She shows a lot of skin s which always brings girls to think that if they buy the product they will look like the model in the ad.
The audience is definitely young woman. The focus is the make them buy the product that is being advertised. The author uses a very famous person which draws woman of all ages to the ad. Then uses a nice background with birds to make the audience have a certain relaxed feeling about the product which may be very appealing.